Nostalgia Trends and Revivals: Rediscovering the Best of the Past in 2024

Nostalgia powerfully affects what we like and what we wear today. Old styles, like those from the 1990s to the 1960s, are back in fashion. This trend is big among Gen Z and millennials who love vintage looks.

Nostalgia is greatly boosted by platforms like TikTok and Instagram. There, influencers and trendsetters show off their favorite retro fashions. This rekindles our love for the past.

Designers are not left behind. They are taking classic looks and updating them with modern touches. This blend of old and new is all the rage in 2024.

Key Takeaways:

• Nostalgia is a powerful force that shapes consumer tastes and fashion trends.
• Retro styles from past decades are making a comeback in 2024, appealing to Gen Z and millennials.
• Social media platforms like TikTok and Instagram play a significant role in fueling the nostalgia craze.
• The fashion industry is embracing the nostalgic revival, with designers reinterpreting classic looks.
• Rediscovering the best of the past allows for a unique blend of old and new, creating fresh and innovative fashion trends.

Embracing Minimalist Basics: A Nod to 90s Fashion

The 90s fashion trend is back in style in 2024. It’s all about using simple, basic pieces. These pieces add simplicity and flexibility to any outfit. Tank tops, fitted tees, and maxi skirts are key items for anyone wanting to stay in style.

Minimalist fashion focuses on colors like white, black, and gray. These colors are easy to mix and match. This makes putting together a great look simple and fun.

Looking for minimalist essentials? Check out ARKET and H&M. They have lots of budget-friendly options. Plus, they care about quality and the environment.

“Minimalism is not about having less; it’s about making room for the things that truly matter. It’s about finding beauty in simplicity and embracing the essence of fashion.”

Embracing Minimalism: Tips for Incorporating Minimalist Basics into Your Wardrobe

How can you jump into the minimalist trend? Here are some pointers:

• Go for quality over quantity. Choose items that will last.
• Stick with basic colors like white and gray. They are always in style.
• Pick items you can mix and match easily. This lets you create lots of looks.
• Don’t forget your accessories. A standout piece can really make your outfit shine.

Minimalist clothes give you a look that’s both timeless and stylish. You can’t go wrong with these 90s-inspired fashion choices. So, why not simplify your fashion style and join the 90s revival?

The Timeless Appeal of Straight Leg Jeans

Straight leg jeans are classic and versatile, suitable for everyone. They fit well and look good on anyone. These jeans have become a top choice again, staying popular over time.

Big names like Wrangler and Mango offer many straight leg styles. You can find both old-school and new trends. There really is a pair for everyone.

What makes straight leg jeans great is you can wear them for any occasion. Dress them up with a nice shirt and heels. Or go casual with a fun t-shirt and sneakers.

The Benefits of Straight Leg Jeans

Straight leg jeans make any body shape look good. They make your legs look longer and slim down your profile. Whether curvy or slim, they fit well.

They’re also comfy. They aren’t tight like skinny jeans. This means you can wear them all day without feeling stuck.

If you care about the environment, straight leg jeans are for you. Denim is tough, so they last a long time. Buying quality jeans means less waste in the fashion world.

Styling Ideas for Straight Leg Jeans

There are so many ways to wear straight leg jeans. Here are some ideas:

• For work, pair your jeans with a dressy top and a blazer.
• For a fancy night, wear them with a nice top and a bold necklace.
• On weekends, stay comfy with a sweater and boots.
• Go vintage by tucking in a band tee and adding a denim jacket.
• Stay stylish with a crop top and cool sneakers.

Wear straight leg jeans your way. Mix and match to find your style. Have fun with your outfits.

Straight leg jeans work for any style, whether you like old or new. They are a must-have for any closet. Enjoy looking great and feeling comfortable.

The Resurgence of Pedal Pushers

Pedal pushers, often called capri pants or three-quarter crops, are back in style. This trend is becoming popular again and is spotted on the high street. Both ASOS and Mango have easy-on-the-pocket choices for those ready to join in.

Found between knee and ankle, these pants offer a fashionable choice. They are perfect for casual or slightly formal events. This style makes legs look great and fits many body shapes well.

“Pedal pushers are the perfect transitional piece for the spring and summer seasons. They are comfortable, practical, and add a touch of retro charm to any outfit.”

Why are pedal pushers back? They fit well for many and look neat for most events. Pair them with a nice blouse and heels for a fancy look. Or, dress them down with a cool tee and some sneakers.

Benefits of Pedal Pushers:

• They offer a stylish alternative to full-length trousers, perfect for warmer weather
• They can be dressed up or down, making them a versatile addition to any wardrobe
• They flatter a variety of body shapes by accentuating the waist and legs
• They provide a comfortable and breathable option for outdoor activities and leisure

Do you like black or colorful ones? Pedal pushers suit folks who love trendy, retro styles.

The Return of Wedges

Wedges are back in style as a comfy yet trendy shoe choice. They are not like the tall platforms from the 90s. Brands like M&S Collection and Magda Butrym have many choices for anyone interested.

Why Choose Wedges?

Comfort is crucial when picking out shoes. Wedges are great for this. They spread your weight well and offer solid support. This makes them perfect for walks in the city or summer parties.

Wedges are better than stilettos as they give you more surface to stand on. This means less pressure on your feet and more comfort. People who like being tall but want to be comfy love wedges.

Modern and Versatile Styles

Now, wedges come in different looks like espadrilles, sandals, sneakers, and boots. They’re made from materials like leather or suede. This means you can find a pair that fits your style perfectly.

Wedges match well with both casual and dressy clothes. You can wear them with a sundress or with elegant trousers. They’re so flexible, everyone should have a pair.

Styling Tips

• Pair your wedges with a flowy maxi dress for a boho-inspired look.
• Try wearing wedges with cropped jeans or wide-leg pants for a trendy and relaxed ensemble.
• For a more formal setting, opt for wedges in sleek and sophisticated designs. Pair them with a tailored jumpsuit or a midi skirt for an effortlessly chic look.

“Wedges are the perfect combination of style and comfort. With their versatility and modern designs, they have become a must-have in every fashion enthusiast’s collection.”

Don’t forget about wedges when you’re choosing shoes. They bring comfort, style, and flexibility to any outfit. It’s hard to go wrong with them.

Baguette Bags: A Fashionable Nostalgic Accessory

The iconic baguette bag found fame through Carrie Bradshaw in “Sex and the City.” Now, they are back as a key accessory. These small bags are ideal for carrying must-haves and spicing up any look with a hint of nostalgia. Companies such as Fendi and Jacquemus offer upscale choices, and Neous plus Saint Laurent have more budget-friendly selections.

Baguette bags have a deep-rooted history in fashion and became linked with the 1990s. Their small size and distinct shape turn them into a standout feature, improving any outfit effortlessly. Whether at a fancy affair or out and about, a baguette bag is a great partner.

Baguette bags are very versatile and can be matched in many ways. Combine it with a sleek black dress and heels for a smart night out. Or, go casual by wearing it with jeans and a fashionable blazer. This flexibility makes it a great pick for any accessory set.

Carrie Bradshaw and the Baguette Bag Craze

“Sex and the City” did a lot to make baguette bags popular. The show’s legendary fashion queen, Carrie Bradshaw, often carried one. This made the bag a must-have. Many people wanted this nostalgic item thanks to her.

Baguette bags are attractive not only because of TV but also their link to past times. They blend old memories with today’s style. Their handy yet stylish design makes carrying them a breeze while also adding a hint of flair to whatever you’re wearing.

There are many baguette bag styles out there in different materials and colors. So, you can find one that fits your style. Whether you like a simple black leather baguette or a sparkling sequin one, you’ll find the perfect baguette bag.

Why not add a baguette bag to your fashion mix? Whether you choose a high-end brand or a more affordable option, it will give your style an extra touch of grace.

Slip Dresses: A Versatile Nostalgic Staple

Slip dresses are a timeless favorite in many wardrobes. They’re light and silky, perfect for every event. Whether you’re at a summer wedding or just out, they make you feel lovely and at ease.

In the Spring/Summer ’24 collections, top designers like Bevza and Gucci featured slip dresses. Their classic charm and the way they suit everyone has made them a trend to watch.

Celebrities like Courtney Love and Kate Moss have shown off slip dresses. They look great in any era’s fashion, from the ’90s grunge to ’60s minimalism.

Brands like Intimately and Zara sell lots of slip dresses at good prices. That means anyone can add this classic style to their closet.

Why Choose Slip Dresses?

Slip dresses blend comfort with style. They’re the top pick for many because:

• They add elegance effortlessly to any outfit.
• They can be styled for day or night, making them perfect for any occasion.
• They look good on all body types, giving a lovely, slim shape.
• They’re made from light materials like silk, perfect for warm days.

If you love old Hollywood glam or a modern, simple look, slip dresses are perfect. Add them to your wardrobe to upgrade your fashion game.

Styling Tips for Slip Dresses

To make your slip dress stand out, try these tips:

• Layer with a cute sweater or stylish blazer for a trendy look.
• Top off with a big hat, bold boots, or a belt for a chic touch.
• Wear sandals for casual days or heels for something fancier.
• Play with different prints and colors to make your look unique.

Slip dresses are here to stay, offering a mix of old and new styles. They’re a must-have for anyone who loves fashion. So, jump on this trend and show off your style!

Embracing Mules: A Grown-Up Footwear Choice

Mules are a top choice for those wanting both comfort and style in their shoes. They slip on easily and are seen as more dressed up than wedges. This makes them good for many different types of events, from weddings to casual outings. They add a sense of being fancy to any outfit.

M&S Collection and The Row make some cool mules for people who love fashion. M&S’s mules mix new styles with timeless looks. The Row focuses on high-quality materials and making well-crafted mules. Both brands make sure their mules are not just pretty, but also comfy.

Mules go from day to evening without a hitch. They go great with a long, flowing dress for a laid-back style. Or you can wear them with dressy pants and a nice top for work. Their simple slip-on style is perfect for busy folks who still want to look good.

Add a breath of elegance to your shoe rack with a pair of mules. Feel the comfort and style they bring to your spring and summer wardrobe. Their versatility makes them a great choice for different outfits across the seasons.

Benefits of Embracing Mules

• Versatile: Dress them up or down, mules effortlessly complement various outfits and occasions.
• Sophisticated: The slip-on design of mules adds a touch of elegance to any ensemble.
• Comfortable: With their easy slip-on style and supportive soles, mules offer all-day comfort.
• Trendy: Mules have regained popularity in recent years, making them a fashionable choice for footwear enthusiasts.

Comparison of Mule Options

The Appeal of Track Pants: Comfy meets Fashionable

Track pants have become a popular fashion item lately. They mix comfort with style perfectly. They’re great for running errands, chilling at home, or for casual events. Track pants offer a smart mix of practicality and a trendy look.

These days, track pants are known as joggers. They have a relaxed fit and a stretchy waistband. This makes them easy to move in and ensures they fit comfortably all day. They’re usually made of soft, airy fabrics like cotton or polyester. This makes them feel cozy while still looking good.

One of the best things about track pants is how adaptable they are. You can make many different outfits with them. They go well with a simple tee, sneakers, and a denim jacket for a casual, hip look. Or, try wearing them with a fancy top, heels, and bold accessories for a more stylish vibe.

As track pants have caught on, lots of brands now sell them. From high-end designers to more affordable names, you can find options for any budget. For example, Adidas Originals is famous for its trendy sportswear. And New Look, a budget-friendly brand, has track pants in lots of colors and styles.

Nail Your Track Pants Style with These Tips:

• Opt for a slim or tapered fit for a more flattering and modern look.
• Experiment with different colors and patterns to add personality to your outfit.
• Balance the relaxed silhouette of track pants with fitted or structured tops.
• Accessorize with statement sneakers, a stylish handbag, or layered jewelry to elevate your look.

Track pants are perfect for relaxing, working out, or for casual outings. They’re flexible and keep you looking stylish without sacrificing comfort. Adding track pants to your closet lets you enjoy the best of both worlds – comfort and style.

The Psychological Allure of Nostalgia in Fashion

Nostalgia has great power over our feelings. It shapes what we like in fashion. Nostalgia makes us long for the past, bringing back good memories and comforting feelings. The psychological allure of nostalgia really affects what we want to wear and brings back old fashion trends.

Choosing nostalgic fashion makes us remember important times. It could remind us of a favorite decade, a childhood hero, or a fashion trend we loved. These memories make us feel at peace. Wearing styles that remind us of our own story is powerful.

Nostalgic fashion lets us show who we are and feel part of something. When we wear clothes from the past, we join a wider group. We connect with others over shared memories and love for vintage styles.

Nostalgia’s pull is behind the return of retro fashion. It gives us a way to make the past part of our current lives. We show our style and what we like through these throwback trends.

Nostalgia also shakes up the fashion scene. Designers know how to use old feelings to get us interested. They mix classic looks with new twists. This way, old trends stay fresh and important in today’s fashion world.

By loving nostalgic fashion, we honor the past while stepping into the future. Nostalgia in fashion lets us tell our personal stories. It’s a way to be unique and connect to a bigger picture. So, when you’re about to wear something vintage, know its power to take you back and make you feel a part of something big.

Exploring Style Trends by Decade

Each decade has a special fashion style that still impacts design today. The 1960s brought mod prints and miniskirts. The 1980s introduced power suits and shoulder pads. People use these past trends to show their style and enjoy the looks of different times.

The 1960s: Mod Prints and Miniskirts

The 1960s were marked by a new fashion wave. Colorful and bold patterns showed the world was changing. The miniskirt, thanks to designer Mary Quant, symbolized rebel and freedom. It’s still a hit today, bringing a fun and retro vibe.

The 1970s: Bohemian Chic

The 1970s celebrated a carefree fashion spirit. Long, flowing dresses and wide-leg pants were all the rage. This era drew inspiration from nature and the free-spirited lifestyle. Even now, the 70s inspire a laid-back, vintage look.

The 1980s: Power Suits and Shoulder Pads

The 1980s were bold and full of glam. Power suits and big shoulder pads showed women’s strength at work. This era loved bright colors, bold prints, and lots of gold. Today, these 80s fashions are making a strong, stylish comeback.

The 1990s: Grunge and Minimalism

The 1990s shifted to casual fashion. Grunge, influenced by bands like Nirvana, was huge. It featured ripped jeans, plaid, and band tees. At the same time, many preferred simple, neat looks. Both grunge and minimalist vibes of the 90s are cool inspiration today.

The Impact of Popular Culture on Retro Revivals

Popular culture greatly affects the comeback of old fashion trends. Movies, TV shows, music, and famous people all play a big part. They bring back old styles and influence what we wear today. Things like “Stranger Things” and “Mad Men” make us interested in the fashion of the past.

Shows like “Stranger Things” have become huge, bringing back the 80s look. They make people want to wear clothes from that time. Now, you can see people wearing high-waisted jeans and big shirts again.

“Mad Men” also had a big impact. It showed off the classy style of the 1960s. Now, more people want to dress up in that vintage style. This shows how much we still love the look of the past.

Music is another big influence on how we dress. Stars like Bruno Mars and Beyoncé show off fashion from the past in their songs and videos. Bruno Mars brings back the funky 70s style. Beyoncé reminds us how cool the 90s looked.

Because of these influences, designers often look to the past for new fashion ideas. Shows, music, and famous people take us on a trip through time. They make us feel connected and free to express ourselves.

The Rise of Vintage and Sustainable Fashion

Recently, there’s been a big jump in the love for vintage fashion and sustainable clothes. People love pieces that tell a story and are kind to the earth. This trend is not only about style. It’s also a step towards more ethical fashion choices.

Moving to vintage fashion helps cut down on waste and supports a greener world. When you buy secondhand, you’re not adding to the fast fashion cycle. Quality of vintage items tends to be better, lasting longer. This cuts the need for making and buying new clothes often.

Thrift shops and online vintage stores are now top picks for finding unique styles. They offer special finds, adding flair to any closet. Whether you love old dresses or retro accessories, there’s always something cool to snag.

The Benefits of Vintage Fashion

Vintage fashion brings more than just an eco-friendly choice. It includes pieces crafted with care. This makes for outfits that outlive trends.

Also, vintage lets us honor fashion’s past. Each old piece has a story, linking our present to fashion history. By wearing vintage, we help keep fashion’s heritage alive.

Sustainable Fashion: A Wider Movement

Vintage fashion is part of a bigger trend towards sustainability. Now, many brands focus on being kinder to the planet. They make clothes in ways that are good for both people and nature.

These efforts in sustainable fashion push for clear values. They care about what they use and how they make their clothes. This draws consumers to brands with values they believe in.

But, being sustainable isn’t just about old clothing. New brands are also working hard to offer eco-friendly style. They share how they create their clothes and where they come from. This lets shoppers pick wisely.

Contemporary Interpretations and Remixes of Retro Styles

Today’s designers mix old styles with new ideas. They bring the past into the present in exciting ways. By adding fresh spins to classic looks, they make a nod to nostalgia. At the same time, they make clothes that today’s trendy people love.

They’re playing with shapes, materials, and colors to update old looks. Using surprises, they design clothes that are both unique and stylish. This way, old-fashioned styles meet modern trends perfectly.

“Contemporary takes on old styles honor the past and celebrate what makes us unique. Inspired by iconic fashion, designers put their own twist on. This creates new, interesting pieces that catch the eye.”

They’re not just changing old dress designs, they’re rethinking them. Like making vintage dresses with a modern touch. Or turning traditional suits into something really cool. This creates a vast array of fashion options for everyone to enjoy.

These new-old styles are not just for fashion shows. They actually change how we think about ourselves. By blending past and present fashion, designers help us feel connected and special. This makes fashion a way we express who we are.

Examples of Contemporary Interpretations

Here are some cool examples of how designers mix old and new:

These examples show how designers upgrade old fashions. They blend history with fresh ideas. This creates clothes that feel both new and familiar. People love these looks because they are both classic and trendy.

The Role of Social Media in Nostalgic Fashion Revivals

In today’s digital world, platforms like Instagram and TikTok are key in bringing back old fashion trends. They make it easy for people to find and share vintage styles, encouraging everyone to love what’s old.

Influencers and fans are big parts of this. They post about nostalgic looks, mixing classic items with today’s fashion. This makes new, cool outfits that nod to the past.

They share style advice and show off their thrift shop finds. This brings together those who love retro fashion. Social media is more than a site; it’s a place to meet others with the same interest and spread the fun of old styles.

“Social media has let anyone who adores vintage fashion be heard. It’s amazing how it’s brought back vintage styles and made us look at old fashion in a new way.” – @FashionInfluencer

Also, social media helps fans find unique vintage clothes, support small retro fashion shops, and back eco-friendly fashion. In just a few taps, they spot one-of-a-kind items that fit their style and values. This helps breathe new life into old clothes and cuts down on fashion waste.

Social media is a big deal in bringing vintage fashion back. It’s become a big driver in reviving old trends and bringing together fans of the past. As we keep sharing and enjoying these old styles online, more people will come to love the timeless beauty of yesteryear’s fashion.

Embracing Uniqueness and Self-Expression through Nostalgic Fashion

In fashion, a strong movement champions individualism and self-expression. Nostalgic trends offer a way for people to stand out. They mix old favorites with today’s clothes to build unique outfits.

Nostalgic fashion is all about being different. It lets people mix and match in their own way, breaking from the crowd. Choosing your style is key, no matter if it’s a 60s dress with modern shoes or 90s looks with the latest accessories.

Nostalgic fashion lets us tell our stories through our clothes. We can choose which past trends we love. It’s a chance to show who we are with each outfit we wear.

“Fashion is the armor to survive the reality of everyday life.”

– Bill Cunningham

The Power of Mixing Old and New

Mixing old and new in fashion is exciting. It allows for special outfits. By adding vintage finds to modern pieces, you stand out in a truly unique way.

Adding your own flair is essential. Accessories can make your outfit totally yours. Things like bold jewelry, unique hats, or fun scarves add your personal style.

Embracing Creativity and Breaking Boundaries

Nostalgic fashion is all about thinking outside the box. It encourages new styles. It lets us break free from what’s expected, creating outfits that turn heads.

This kind of fashion also helps us connect with the past. We get to enjoy fashion’s history and celebrate its makers. Wearing vintage items honors the great designers of the past.

Nostalgic Fashion Essentials

Being part of nostalgic fashion is all about being you. It lets us explore past styles in our unique way. This dignifies the creativity and heritage of fashion history.

The Impact of Jonathan Anderson’s “Nostalgic Fashion Revival”

Jonathan Anderson’s collection at London Fashion Week has really changed up the conversation around fashion. He’s found inspiration in the lives of regular British women. And his work reflects the beauty in everyday moments. This collection is all about valuing the past to shape our future steps. It’s making waves in the fashion world, leading more designers to think about where they find their muse and to go green and real.

Jennifer Klein from Vogue loves what Anderson did. She says his designs really touch our hearts. They make us remember good times from the past. Anderson mixes classic styles with new twists to create fashion that seems to never go out of style.

Alexa Chung, a big name in fashion, calls Anderson’s work a “masterclass”. She thinks it blends past and future just right. He turns everyday moments into pieces we can wear, and that’s truly special.

Anderson’s focus on bringing back older fashion trends fits perfectly with his ideas on being green and true to yourself. He’s all about enjoying the past while focusing on a better future for fashion. His work shows us that great style can also be good for the planet.

You can see Anderson’s “Nostalgic Fashion Revival” ideas in other designers’ work now. They too are exploring their roots and culture, making the fashion world more diverse and welcoming.

Jonathan Anderson: A Visionary Designer

Jonathan Anderson is a fashion designer from Northern Ireland. He’s brought a lot of new ideas to the fashion table. As leader of the J.W. Anderson label and Loewe, he’s now leading the way in the fashion world.

Anderson’s work makes nostalgia feel fresh and new. His designs help us feel connected. They bring people together, inspired by great craftsmanship and meaningful stories.

Continuing the Nostalgic Fashion Movement

Anderson’s collection is not just for designers. It’s also inspiring people to think about their own styles. It’s about being proud of where you come from and telling your story through your clothes.

This fashion trend is all about finding common ground between people of all ages. It invites us to appreciate different styles and to be more open as a fashion community. Anderson’s work reminds us that sometimes we have to look back to move forward. This is setting the stage for exciting new changes in fashion.

As people keep falling in love with nostalgic fashion, the movement is growing. Designers, fans, and buyers are all discovering the beauty of timeless classics and the stories they hold.

Engaging the Fashion Community with Authenticity and Connection

Jonathan Anderson’s latest collection shapes nostalgia into something fresh, urging us to dive deeper into our surroundings. He mixes his designs with insights on life, urging us to be mindful. This brings fashion and our daily encounters closer together.

His work stands out in our digital world, showing the craving for real connections. Anderson highlights the joy of sharing common ground and loving fashion together.

Anderson’s designs show that fashion is more than what we wear. It’s about showing who we are, our beliefs, and how we see the world. He pushes us to be ourselves and find peace in showing it.

Anderson urges us to look past trends and find a style that really speaks to who we are. He invites us to use clothes to tell our stories.

The Role of the Fashion Community

Today, with lots of clothes coming fast and often, fashion lovers shape what’s next. Their voices in fashion blogs and social media create our dialogue. They make fashion rich and changing for everyone.

The community blossoms with people sharing their unique thoughts and feelings on fashion. Online, they meet others who share their love, making a bigger family.

Creating Authentic Connections

Being real is how we truly connect in fashion. When we share what we love and who we are, we find others who feel the same. This makes our bond in fashion stronger.

Joining forces through style challenges and online events deepens these connections. Here, sharing ideas and showing respect helps the fashion community grow true and rich.

Real connections go beyond what’s new or cool. They’re about finding others who love fashion like we do. They help us see the beauty in our different stories in fashion.

As we all choose to be true and connect, fashion widens to welcome everyone. It turns into a space that celebrates what makes us unique and where we find our voice. Here fashion is more than just clothes; it’s a tool for change and speaking our truth.

Embracing the Nostalgic Fashion Revival: Connecting the Past and the Present

The nostalgic fashion revival is a cultural movement. It honors fashion’s lasting nature. It also reflects how the past impacts today. Retro styles from the 90s to the 60s are in the spotlight, inspiring many. Nostalgia connects people across generations.

Vintage beauty and the spirit of past styles pave the way for new fashion expressions. This revival encourages individuality and creativity. It helps the industry prioritize sustainability. We can escape current trends and find inspiration in the timeless elegance of the past.

Connecting the past with today allows us to celebrate unique fashion statements. Be it a gothic style from the 90s or a bohemian vibe from the 70s, fashion lets us show who we are. Nostalgic fashion is more than just redoing old looks. It’s about updating them to express our personal style and values.

Source Links

• https://medium.com/@mereosoft/retro-revival-cultural-rebirth-fashion-and-nostalgia-9c8b80fc7719
• https://ifave.com/blog/Nostalgic-Fashion-Revival
• https://www.whowhatwear.com/classic-90s-trends